12 Comments

Guilty as charged, thanks for setting me straight. To be honest, I have applied to "Ambassador" programs in the past, but luckily, being an old (as in "older than 30") male I'm not in the target group anyways. I guess I'll just suck it up and continue to buy my shoes myself.

As for Willpower, I don't have tattoos, but if that's not a showstopper, sign me up. Oh, wait, this is not how it works? ;-)

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As always my point is not to tell people what to do. I am simply challenging the idea of ambassador programs being the holy grail of an athlete's career. It's not. It's a deal. And in my opinion an unfair one. As for your Willpower application: No tattoos - No entry. Sorry, bro! ;-)

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I guess my main point is, I wasn't aware of what those deals actually entail...

Now, let me quickly get that tattoo ...

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Damn, and I was just about to start filling out that application for the willpower free and easy super athletes with an attitude program.

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Don't call us, we call you.

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Ok, I‘ll DM you my number. 😛

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Also, on a statistical note, it's unlikely that ALL that stuff from that one brand is above-average awesome 🤓

Finding out and following what we truly like, enjoy and want yields more true awesomeness and is thus the better deal.

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Yes, that's a great point! A couple of years ago, I particularly remember Asics Frontrunner who wanted to run trails and ultras and hated all the Asics trail & ultra gear. In the music business it sometimes got extra weird: A guitarist sponsored by, let's say, Marshall Amps, set up their gear on stage but inside the actual cabinet and amp-box was a completely different speakers and amp-technology, haha! It's a bit like painting a nike swoosh over your salomon logos, or vice versa ;-)

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Funny topic. 15 years ago, I once had a relatively successful niche blog about a soccer club. I don't know how many offers I got from companies that mainly involved me giving my blog to them. Over time, I did get a few nice trips out of it, but only once did I actually get anything worthwhile in monetary terms. I actually turned down almost everything that involved pure exploitation, but on the other hand I can understand that many people "fall for it" these days. Nowadays, it's all about the big reach on Instagram or YouTube and ambassador programs like this certainly help. I don't know whether the reach will help you achieve your goals. Often it's also pure vanity. There's one of these running crews here in the city, and you get the feeling that that's what it's all about. Well - everyone has to decide for themselves. The blog helped me get a book contract back then and I didn't have to let myself be exploited for it. That wasn't the big thing, but it was cool. If you have quality, you'll be seen.

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That's a wild story! Thanks for sharing it. Sounds like quite a wild time for you haha! I have a half-finished Das Z Letter explaining my motives to publish "Runhundred" as an independent author and found my own publishing house. It pretty much tells the same story as the whole "sponsored athlete" article here, but with much more far-reaching and oppressive contracts haha! Oh, and this: " If you have quality, you'll be seen." --> Gold! <3

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Oh, and by the way: what kind of drugs does somebody have to take to be part of the run happy program?

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Counter-question: What drugs do make you (run) happy?

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